Gen AI chatbot that helps Investopedia users learn about Finance
Investopedia AI is a pioneering AI-powered live chat experience, delivering personalized interactions that elevate user engagement and nurture brand loyalty. It is designed to be seamlessly integrated within the publishing platforms, allowing users to query directly into our database. It gets users the help they need in a fast, fun, and easy way.
In April of 2023, I joined a team of engineers and PM to create an AI Chatbot for an internal hackathon. In two days, we went through quick iterative process and built an AI chatbot proof of concept for Investopedia.com. I was in charge of leading the design effort in creating user flows, chat user interface, and crafting the story for the final presentation. After sweeping 3 out of 5 prizes, we entered an internal innovation competition and brought the AI chatbot to the next level by turning it into a flexible component any brands at Dotdash Meredith can easy style and implement. In 2 months, I conducted user survey and competitive analysis, designed new features and user flows, redesigned the chatbot interface using existing design patterns, and created product adoption strategies.
Out of 30 projects, ours won first place in the competition. We are currently working on bringing this project to life. I am working on user testing and prompt engineering.
Email me if you'd like to know more about this project.